OUR STORY

A HOME FILLED WITH BLOOMS INSPIRES A CELEBRATED FLORIST IN ZURICH

«Flowers always make me smile», says Kaye Anthon, the founder of ATELIER A and floraltutorial.com, the online floral design school. 

 

Kaye has been a journalist for many years, with a successful career in the world of media. After starting a family, she decided to quit her job and follow her passion: working with the most beautiful flowers of the seasons.

 

Kaye grew up in a house in the countryside, surrounded by a large blooming garden. Her guests always joked that the family home looked more like a flower shop rather than a flat. So floristics was rather an obvious choice. 

 

What started with love and passion, advanced to be the cornerstone of the Atelier. 

ATELIER A is a Zurich floral arrangement and florist company specializing in inspired creations. The concept sparked from the belief that you could ​​tell the story of private consumers and companies with blooming works of art. Instead of letters, Kaye Anthon prefers now to use flowers to expose the stories of events and the people involved.

 

floraltutorial.com is the next level: after learning constantly and gaining experience, Kaye Anthon decided to share her knowledge and enthusiasm for blooms with students of her online floral design school. 

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THE ATELIER 

ATELIER A thinks about flowers and floristry from a unique and bold perspective, creating moments of beauty, fascination, and curiosity for brands and their customers.

FLOWER ARRANGEMENTS IN ZURICH. CRAFTED WITH PURPOSE

Fascinated by the seasons, the fragility, and impermanence of flowers, ATELIER A begins anew every day. Flower arrangements are conceived while travelling, in nature, looking at art, cooking meals, reading literature, listening to music, or spending time with loved ones.

 

The inspiration comes from all aspects of life and, in this way, is always fresh, innovative and original.

 

CREATIVE. ORIGINAL. ARTISTICALLY CONCEIVED.

There are many florists in Zurich who can create arrangements with a generic aesthetic in mind. The approach ATELIER A takes avoids the expected, and completely re-imagines what beautiful flower arrangements look like when crafted with composition, artistry, creativity and purpose in mind. 

 

Now, you can take a look behind the scenes of ATELIER A with Floral Tutorials – an online floral design school that offers step-by-step guides for beginners and professionals alike.

FLOWER WINDOW DISPLAYS IN ZURICH

At ATELIER A, we are truly passionate about setting brands apart with carefully curated flower window displays. This fascinating journey started with a couple of couture dresses created from fir branches for a Christmas display. The photos can be seen on the Instagram-Page of ATELIER A.

 

With our online floral design school, you can learn how to create unforgettable flower window displays, floral arrangements, and flower designs yourself.

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